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Jennifer Guzman Joins the Women On Business Team of Contributors

Please join me in welcoming Jennifer Guzman to the team of contributing writers at Women On Business. Jennifer brings more than two decades of business experience with her and will undoubtedly share amazing insights. Watch for her articles coming soon!

In the meantime, you can learn more about Jennifer in her bio below.

About Jennifer Guzman

Jennifer GuzmanAs a key figure in Chicago’s business community, I’m dedicated to mentoring small and middle-market businesses, with a focus on women and communities of color. My upbringing by a Mexican immigrant father and Jewish grandparents instilled in me the values of hard work, community support, and giving back, shaping my approach as a business leader.

I’m a firm believer in the power of relationships and trust. My ability to listen and form genuine connections has significantly impacted my work with various companies, clients, and boards. With over two decades in HR and Client/Employee Experience, I’ve helped businesses from large corporations to family-owned firms. I emphasize a holistic approach to employee well-being, believing it naturally enhances client experiences.

At EmPower HR, as Vice President, I led Client and Employee Experience, growing our client base from 150 to 500. This experience deepened my passion for the SMB community, leading me to establish Bestola Consulting. My firm aids small businesses in aligning their purpose with their output, streamlining processes, and enhancing people experiences for better delivery and satisfaction.

I’m also actively involved in Chicago’s community, serving as HR Committee Chair for the Board of Chicago Community Loan Fund, Chair of the Board for PODER, and Vice President of the Board for SUM, all organizations dedicated to empowering local communities and immigrants.

You can connect with Jennifer on LinkedInInstagram, and Twitter.

Susan Gunelius

Susan Gunelius is the Founder and Editor-in-Chief of Women on Business. She is a 25-year veteran of the marketing field and has authored ten books about marketing, branding, and social media, including the highly popular Ultimate Guide to Email Marketing, 30-Minute Social Media Marketing, Content Marketing for Dummies, Blogging All-in-One for Dummies and Kick-ass Copywriting in 10 Easy Steps. Susan’s marketing-related content can be found on Entrepreneur.com, Forbes.com, MSNBC.com, BusinessWeek.com, and more. Susan is President & CEO of KeySplash Creative, Inc., a marketing communications company. She has worked in corporate marketing roles and through client relationships with AT&T, HSBC, Citibank, Intuit, The New York Times, Cox Communications, and many more large and small companies around the world. Susan also speaks about marketing, branding and social media at events around the world and is frequently interviewed by television, online, radio, and print media organizations about these topics. She holds an MBA in Management and Strategy and a Bachelor of Science degree in Marketing and is a Certified Professional Career Coach (CPCC).

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